User Experience (UX) is a hot topic for any business wanting to improve the way they attract and retain customers. UX is central to designing meaningful experiences that matter to customers. When done right, you will understand your customers better, improve the customer experience and see opportunities for new products and services.
This boot-camp is fast-paced, hands-on and interactive. It has been designed to focus on “learning by doing” rather than “learning by listening”.
You Will Learn How To
Appreciate the importance of applying UX
Apply usability principles and assess usability
Understand who you're designing for
Create Customer Journey Maps
Conduct formal usability tests, heuristic evaluations, and expert reviews